About Morphy Richards

Morphy Richards is a premium, innovative small appliance brand that was founded in the UK back in 1936. For over eight decades, Morphy Richards has been dedicated to adding smart ideas and British design to the kitchens and daily lives of families worldwide.

The Continuing Legacy

More than 80 years of manufacturing experience

Military-grade Quality

Uncompromising high standards since WW2

A Leader in SDA

Global expansion to over 30 countries/regions

Better Living, Better Growth

We are committed to providing advanced small appliances and services that meet the specific needs of our licensees,
enabling them to gain immediate international recognition and tap into the growing market.

Why Partner with Morphy Richards

Profitable Growth

Our program is designed to boost your earning potential. As you grow, you'll gain more benefits and increase your profits.

Immediate Visibility

The strong awareness of Morphy Richards in the market can help you gain greater visibility and credibility, enabling you to reach a wider audience.

Low-risk Investment

By partnering with us, you can achieve business growth with minimal investment in the production and marketing of the goods.

Product Support

It can involve troubleshooting technical problems and conducting product training, as well as addressing any queries or concerns that you may have.

Marketing Materials

These include but are not limited to, brand book, blog posts, brand stories, images, videos, case studies, brochures, and product catalogs.

Product Innovation

Our robust R&D system enables us to expand the product range on an annual basis, providing us both with a competitive edge in the market.

Must-have Qualities

Genuine Interest in Morphy Richards

Looking for a long-term partnership to present our brand as the preferred choice for small appliances.

Company Credibility

Strong local presence, positive Google review, and good reputation

Sales Channels

Have a strong sales network throughout the region/country

Financial Strength

Strong investment capability and sound liquidity risk management

Operational Experience

Have a proven track record of success in the local market

Warehouse Capacity

Ensure adequate warehouse space for stock

Become a Partner

Get started today